Search Engine Robots When the search engine robots visit your web page, and site for that matter, they will want to see certain things at the top of your HTML code. This is what we mean by the appearance of your HTML code: the things that the search engines look for in ranking a web site should be as close to the top as possible. This is not the rule that applies to all search engines, as a few of them do prefer to see text and links near the bottom of the page as well.
Validating your HTML coding is something that not only touches upon optimization issues, but usability and browser rendering. Using an HTML validator, like CSE Validator Pro, will allow you to clean up your HTML code to remove all unneeded tags, add the tags that you do need, check your spelling, and eliminate code errors that will result in browsers rendering your pages wrong. Having your HTML in the correct format, with all the correct tags in place, is something that search engines look for, and can help your optimization efforts as well. Search Engine Experts |
